F1 is partnering with Anomica Brands to develop an online game using Blockchain technology, called F1 Delta Time.
Anomica, which is known for its gamification, AI and Blockchain expertise. F1 intends to use tokens so that players, during the online game, can collect and use them towards upgrades. The first phase of the game, based on F1 race tracks, is aiming to be launched in May 2019.
Watched by over 1.5 Billion people in the 2018 race season, and with over 63% of its audience under 45; presumably, Delta Time is designed to attract and appeal to younger viewers especially in Asia, where economic growth is strong and global brands which typically sponsor F1, want to grow their...
Watched by over 1.5 Billion people in the 2018 race season, and with over 63% of its audience under 45; presumably, Delta Time is designed to attract and appeal to younger viewers especially in Asia, where economic growth is strong and global brands which typically sponsor F1, want to grow their...
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